Celebrating women who light the way.

Social can be hard (we get it). But, we promise, it's not as scary as it may seem. Discover 5 tips that will take your channels from meh to woo!

We all crave emotional connection. We want to be brought on a journey with the brands and individuals we know and love - not immediately bombarded with an in-your-face ad

Today, we’re over-the-moon to share that we’re expanding our team, as we seek an individual who shares mutual values, passions, and a belief in this dream.

Our digital footprints don’t need to be carbon footprints.

If the internet were a nation, it would rank as the 7th highest emitter, rubbing shoulders with the aviation industry (yikes). The virtual suddenly seems very real, and at Sun & Sol Co., we’re all about addressing this unseen footprint.

Audience vs. Community - commonly used interchangeably but on social, there’s a distinctive difference.

Which begs the question: if creators, audiences, and brands are on social media platforms for different reasons, where is the common ground?

Natural disasters, from the wildfires in Maui to the earthquake in Morocco (and everywhere else in between), shine a spotlight on…

Your authenticity should nev 👏 er 👏 be compromised for the sake of pleasing an algorithm.

“Virtual assistants,” accounts who follow and unfollow, and other ways in which people activate bots - good idea or nah?

A trend we appreciate (and are more than enthusiastic to help our clients lean into) is the emphasis social platforms have placed on…

Amid changing trends and algorithms, it can be easy to get lost, causing creators and communicators to miss the point of why we're all here in the first place.

"Burnout is an invitation to prioritize self-compassion and make room for rest and renewal." - Amelia Nagoski

Gender inequality and the climate crisis intertwine, presenting two of today's most pressing challenges.

Social media can be a powerful vehicle to build community, to learn new things, to meet new people around the world, and to showcase your talent and creativity.

Whether you're a cinematographer, a CEO, or you're suuuuuper into finger-painting: we all deal with a certain level of lag in creativity…

Humans and organizations can (and should!) leverage their platforms for positive impact in the world.

For the last year, Sun & Sol Co. has quietly been on a mission…